Yes 60 secrets from the science of persuasion paperback 6 apr 2017 by noah goldstein author steve martin author professor robert b cialdini author 44 out of 5 stars 4 customer reviews see all 2 formats and editions hide other formats and editions . Noah j goldstein is a professor at the ucla anderson school of management where he has won awards for both teaching and research his previous book yes co authored with martin and cialdini is a new york times bestseller translated in over twenty five languages. Noah goldstein is a protege of cialdinis he is an assistant professor at the university of chicago graduate school of business he earned a phd in psychology under robert cialdini at arizona state university in 2007 and he has published research with cialdini in the journal of personality and social psychology. Now in yes 50 scientifically proven ways to be persuasive cialdini along with his research collaborators noah j goldstein and steve j martin revisits the same terrain bringing to bear the latest advances in the science of mind. Written by noah j goldstein steve j martin robert b cialdini audiobook narrated by blair hardman professor robert cialdini yes presents dozens of surprising discoveries from the science of persuasion in short c2008 noah j goldstein steve j martin and robert b cialdini p2009 simon schuster
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